Gujarat: This December, ShemarooMe is turning the spotlight on Gujarati cinema with a special celebration titled ‘Gujju Film Fest’, bringing together some of the most loved and critically acclaimed Gujarati films of recent times. Running from December 6 to December 15, 2025, the festival offers audiences a unique opportunity to watch one new Gujarati hit film every day, absolutely free, exclusively on the platform.
The 10-day festival is a tribute to the rich art, culture and storytelling traditions of Gujarati cinema, which has witnessed remarkable growth over the past decade. With stronger narratives, diverse genres and wider audience appeal, Gujarati films have not only found success at the box office but have also earned national and regional acclaim. Through Gujju Film Fest, ShemarooMe aims to celebrate this evolution and make quality regional content easily accessible to viewers, especially audiences in Gujarat.
Each film in the festival reflects a different emotion, colour and cultural nuance of Gujarat—ranging from humour and family drama to thrillers, social narratives and stories of women’s empowerment.
The festival opens with ‘Jhamkudi’, a gripping tale set in a mysterious haveli filled with eerie and suspenseful experiences. This is followed by ‘Bachubhai’, which traces the inspiring journey of an elderly man embracing a new chapter in life. The National Award-winning ‘Hellaro’ powerfully portrays the courage, freedom and expression of women from Kutch, while ‘Mithada Mehman’ brings a heartwarming story rooted in relationships and togetherness.
Films like ‘Nadi Dosh’ sensitively explore the conflict between love and astrological beliefs, whereas ‘Kutch Express’ showcases a woman’s inspiring journey towards self-reliance. ‘All The Best Pandya’ delivers light-hearted family entertainment filled with humour and everyday chaos, while ‘Vash’ keeps viewers on the edge of their seats with its intense and gripping narrative. ‘Umbro’ tells the emotional story of seven women rediscovering courage and happiness, and the festival concludes with the much-loved comedy ‘Fakt Mahilao Maate’, where a man gains the unusual ability to hear women’s thoughts.
By curating this diverse line-up, ShemarooMe not only celebrates the new wave of Gujarati cinema but also honours the audiences who have supported and popularised these films over the years.
Gujju Film Fest Line-up: 10 Days | 10 Free Films
- December 6: Jhamkudi
- December 7: Bachubhai
- December 8: Hellaro
- December 9: Mithada Mehman
- December 10: Nadi Dosh
- December 11: Kutch Express
- December 12: All The Best Pandya
- December 13: Vash
- December 14: Umbro
- December 15: Fakt Mahilao Maate
With 10 blockbusters streaming free over 10 days, Gujju Film Fest promises a cinematic treat for Gujarati film lovers. This December, celebrate stories that reflect Gujarat’s soul—only on ShemarooMe.
