Lucknow: The Pride And Joy Preschool, one of the rapidly growing names in early childhood education, is strengthening its presence across the region with a child-centric approach, experienced leadership, and a growing network of branches. The institution currently operates 14 branches and began offering franchise opportunities in October 2025, marking a significant step in its expansion journey. The organization was recently awarded a certificate of Recognition at the Indian Education Summit as the emerging preschool franchisor of the year.
At the helm of the organization is Dr. Tushar Chetwani, Chief Executive Officer, who brings over 17 years of experience in the education sector. A nationally recognized memory expert, Dr. Chetwani is the author of the bestselling books Memory Infinite and Exams Decoded. He received the Best Memory Trainer Award of India in 2009 and served as the Brand Ambassador of the All India Memory Test, an initiative by Dainik Jagran iNext. As General Secretary of the Lucknow Preschool Association since 2015, he has consistently advocated for quality early childhood education. According to him, the years below the age of six are critical for brain development, and timely preschool education plays a vital role in enhancing a child’s cognitive, social, and language skills.
Supporting the institution’s growth is Dr. Shyamalee Missra, Finance Head, who has over a decade of experience in education. A Gold Medalist from Lucknow University and a PhD in Law, she successfully manages two preschool branches while also serving as a visiting Assistant Professor at the Faculty of Law, Lucknow University. Beyond academics, Dr. Missra has dedicated more than 15 years to social service through her work with visually challenged children.
The academic vision of the preschool is led by Mallika Chetwani, Academic Head, who possesses 17 years of experience in preschool education. Recipient of the prestigious Nari Samman Puraskar from Dainik Jagran iNext, she believes that parents and schools are equal partners in a child’s development. She emphasizes the importance of safety, hygiene, qualified teachers, curriculum quality, and parent feedback while selecting a preschool, especially during the formative years of a child’s life.
Operations are overseen by Dr. Tulika Samant, Operations Head, a dentist turned an educator, entrepreneur, and social worker committed to empowering young minds through quality education. She has actively collaborated with NGOs and government schools, promoting educational access and cognitive development among children. Recognised by Hindustan Times HT women in 2018 for her social work.
The institution’s legal and counselling initiatives are headed by Dr.Yashi Tiwari, Legal Head, a science postgraduate, certified child counsellor, and aspiring advocate. With 15 years of experience in education, she is known for her teachers training and councelling children of different age . Her empathetic approach has contributed significantly to making her branch one of the city’s top-performing preschool centres.
Meanwhile, Siddharth Tuteja, Business Head, brings nearly a decade of experience in early childhood education. Holding a Mathematics (Honours) degree from Delhi University along with qualifications in Child Psychology, he combines academic expertise with a passion for community welfare, environmental conservation, and educational innovation.
With a leadership team collectively possessing more than seven decades of educational experience, Pride & Joy Preschool continues to position itself as a leading institution dedicated to nurturing young learners and shaping a strong foundation for their future success.
The vision of ‘The Pride And Joy Preschool’ is To be India’s most trusted preschool brand, pioneering joyful, value-based early learning and nurturing confident, compassionate global citizens — starting from Uttar Pradesh.
