Varanasi: With rising life expectancy and increasing financial challenges in old age, ICICI Prudential Life Insurance has introduced a comprehensive retirement solution — the ICICI Pru Guaranteed Pension Plan (GPP) Flexi, aimed at ensuring a steady and guaranteed income for life.
According to the United Nations Development Programme (UNDP) Human Development Report 2025, life expectancy in India has risen significantly from 58.6 years in 1990 to 72 years in 2023. Additionally, government data suggests that by 2036, one in every seven Indians will be aged 60 or above. While this reflects improved healthcare, it also highlights the growing need for robust retirement planning.
Addressing Retirement Challenges
As people live longer, they face rising living costs and escalating medical expenses. Recognizing this need, ICICI Prudential Life Insurance has designed the GPP Flexi plan to help individuals build a retirement corpus gradually and secure a guaranteed regular income post-retirement.
A key feature of the plan is that the income rate is fixed at the time of purchase, ensuring protection against market volatility and providing financial certainty during retirement years.
Flexible and Secure Features
Speaking about the plan, Vikas Gupta, Chief Product Officer at ICICI Prudential Life Insurance, stated that guaranteed lifelong income remains the most critical requirement for retirement planning, and the GPP Flexi plan has been structured to meet this need in a simple and flexible manner.

The plan offers seven different options tailored to diverse customer needs. It also includes a joint life option with a waiver of premium benefit. In case of the policyholder’s demise, future premiums are borne by the company while the assured income continues for the nominee or partner, ensuring financial security for the family.
Additionally, the plan provides provisions for full refund in cases of critical illness diagnosis or permanent disability. Customers can also benefit from features like increasing income, top-up investments, and loan facilities for liquidity.
Building Financial Security
With its combination of flexibility, guaranteed returns, and protection features, the GPP Flexi plan aims to empower individuals to take control of their retirement planning early and build a stable financial future.
The offering reflects a growing focus on long-term financial security solutions as India’s demographic landscape continues to evolve, making retirement preparedness more important than ever.

