CRICKET’S TOUGHEST RIVALRY REACHES NEW PEAKS

Star Sports Network

First two Tests have collectively reached 86 million viewers on television with watch time of 12.8 billion minutes, a 55% and 75% increase respectively compared to the 2020 series TVR also witnessed significant growth, climbing 32% compared to the 2020 D/N Test Highest-rated bilateral away Test matches since the inception of BARC in 2015 Second Test in Adelaide engaged 49 million viewers—a 22% increase compared to the 2020 D/N Test Watch-time soared to 4.2 billion minutes, a remarkable 26% growth over the 2020 match Mumbai: Star Sports Network, the official…

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