Mumbai: Ishika Shahi, the woman behind successful web shows like Heer Sharma Gayi and When Zodiacs Met, believes the audience is looking for shows that they can connect with. She feels reality is a bigger driving force than fiction. She said, “I’ve seen a shift from escapism to realism. Shows that feel more authentic and grounded in real situations are doing better. Even documentaries are working well. I feel like audiences want to connect with something real and also learn something from what they’re watching. It’s not just about watching…
Read MoreIt’s not just about watching for the sake of it anymore: Ishika Shahi
