Hyderabad — Global icon Ram Charan is going all in for his much-anticipated film Peddi, which kicks off its next and most crucial shooting schedule tomorrow. Touted to be a game-changer in Indian cinema, Peddi is being helmed by Uppena director Buchi Babu Sana and produced by Venkata Satish Kilaru under the Vriddhi Cinemas banner. Presented by industry powerhouses Mythri Movie Makers and Sukumar Writings, the film is being crafted on a massive scale, both visually and emotionally.
Ahead of this major schedule, Ram Charan has undergone an awe-inspiring physical transformation, one that’s grabbed headlines and left fans in awe. A newly surfaced image from his gym session captures him in a never-seen-before avatar—a rugged beard, tied-back hair, and a physique sculpted with ferocious intensity. It’s not just a makeover; it’s a full-fledged embodiment of the character. Charan appears every bit the unstoppable force the film promises, channeling brute strength and focused energy.
Industry insiders reveal that the upcoming leg of the shoot involves high-octane action sequences, dramatic peaks, and key narrative shifts, making it one of the lengthiest and most demanding schedules yet. Charan’s transformation is not only a physical feat—it reflects his deep-rooted dedication to the role and the narrative arc crafted by Buchi Babu Sana.
Peddi: A Film of Monumental Scale
Scheduled to release on March 27, 2026—coinciding with Ram Charan’s birthday—Peddi has already piqued national interest with its earlier teaser, which went viral across languages and regions. From its visuals to the haunting background score, everything about the promo hinted at a cinematic experience that’s rich, raw, and resoundingly rooted.
The story promises a deeply emotional and rugged character drama, set against a culturally vibrant and visually striking backdrop. Charan’s character, reportedly that of a village hero with a haunting past and a towering presence, is expected to be a career-defining role.
A Star-Studded Ensemble & Top-Notch Crew
Joining Charan in this cinematic spectacle is a powerhouse cast:
- Janhvi Kapoor plays the female lead in a performance-heavy role.
- Shiva Rajkumar, whose intense first look was unveiled recently on his birthday, plays a pivotal character.
- Veteran actors Jagapathi Babu and Divyendu Sharma add gravitas and dramatic depth to the ensemble.
Behind the scenes, the crew is equally formidable:
- R. Rathnavelu, known for his breathtaking visuals in Rangasthalam and Enthiran, leads cinematography.
- A.R. Rahman, the Oscar-winning maestro, composes the film’s original score, promising a rich aural experience.
- Navin Nooli, a National Award-winning editor, handles the film’s cut.
- Avinash Kolla helms production design, with V.Y. Praveen Kumar as executive producer.
- Marketing is being managed by First Show, and PRO duties by Vamsi-Shekar.
Ram Charan’s Renaissance
Peddi marks an important phase in Ram Charan’s cinematic evolution. After global recognition for RRR and his rising stature as a pan-Indian and international star, this film signifies a deeper, more grounded return to emotionally-driven storytelling, layered with mass appeal and intense performances.
Charan’s current transformation is not just physical—it’s symbolic of his renewed hunger as an artist. He’s pushing every boundary, be it in character work, physical training, or performance depth.
What to Expect
With its multi-lingual appeal, an emotionally layered narrative, and a cast-crew lineup that reads like a who’s who of Indian cinema, Peddi is shaping up to be one of the most significant films of 2026. It combines commercial scale with artistic ambition, and Ram Charan is clearly ready to carry the weight of both.
As the film enters its most pivotal production phase, fans can expect more surprises, stunning visuals, and maybe even a new teaser in the coming months. Until then, Ram Charan’s beast-mode transformation stands as a fiery promise of the cinematic storm that Peddi is gearing up to unleash.
Peddi is directed by Buchi Babu Sana, starring Ram Charan, Janhvi Kapoor, Shiva Rajkumar, Jagapathi Babu, and Divyendu Sharma. Presented by Mythri Movie Makers and Sukumar Writings, and produced by Venkata Satish Kilaru under Vriddhi Cinemas, the film features music by A.R. Rahman, cinematography by R. Rathnavelu, editing by Navin Nooli, and production design by Avinash Kolla.
Release Date: March 27, 2026. Save the date. The storm is coming.
