Mumbai : In a significant move towards enhancing digital engagement and investor convenience, Tata Asset Management (Tata AMC) has launched ‘Mr. Simple’, an AI-powered WhatsApp bot designed to simplify mutual fund investing through an intuitive, real-time conversational interface. The launch of ‘Mr. Simple’ comes close on the heels of Tata AMC’s new mobile app rollout earlier this month, which offers users a unified view of their financial portfolio under the tagline “One App. One View. Infinite Opportunities.” Building on that digital foundation, the WhatsApp bot further strengthens the company’s commitment…
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