Lucknow: Mbrosia Nature Living LLP, in association with MAEVE Meadery and Madhav Udyan, has announced the MAEVE Mango Festival 2025, scheduled to be held on June 15, from 7:00 AM to 11:00 AM at the scenic Madhav Udyan in Mall, Sukkha Khera, NH 25A, Uttar Pradesh.
The event promises to be a unique celebration that blends Malihabad’s legendary mango cultivation with the art of craft mead-making, positioning it as a landmark event in the state’s growing agritourism and rural entrepreneurship landscape.
A Living Legacy
Madhav Udyan, the venue for the festival, boasts a 150-year-old legacy rooted in sustainable and nature-centric living. Emerging from the royal heritage of the Mall region, known for its premium mangoes, Madhav Udyan has diversified into eco-tourism, agri-based ventures, wine-making, and food processing.
The estate is also a model of sustainable rural development, actively engaging local village communities in its initiatives, marrying traditional practices with modern techniques to promote both ecological preservation and community empowerment.
Highlights of the MAEVE Mango Festival 2025
The upcoming festival aims to draw mango lovers, agripreneurs, and nature enthusiasts with a bouquet of curated activities:
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Ceremonial Inauguration
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Mango Exhibition featuring over 40 varieties of the prized Malihabadi mangoes
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Guided tours of the MAEVE Meadery, India’s first craft mead brand rooted in local produce
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Biodiversity and Nature Walks through the expansive orchard grounds
Speaking about the initiative, Madhvendra Deo Singh, CEO of Madhav Udyan and a pioneering agripreneur, said,
“The MAEVE Mango Festival isn’t just a celebration of the king of fruits—it’s an homage to our cultural roots, craftsmanship in fermentation, and the sustainable ecosystem we’re trying to build. We want to bring urban and rural communities closer, through shared experiences rooted in nature, taste, and tradition.”
Mbrosia Nature Living LLP has extended a formal invitation to one and all requesting participation in this first-of-its-kind event. The presence of reputed publications is expected to amplify the festival’s message of eco-conscious living, innovation in agribusiness, and revival of local traditions.
The organizers have urged dignitaries to confirm participation at the earliest and join in highlighting this meaningful rural enterprise that promises to elevate Uttar Pradesh’s mango economy and mead industry on the national stage.
