The sports management arm of the sports and digital entertainment conglomerate already boasts of Saina Nehwal on its roster
Mumbai: Dedicated to nurturing and providing comprehensive support to young and blossoming Indian sports talent, JetSynthesys, a global leader in sports management, digital entertainment and technology, has welcomed Indian badminton prodigy Malvika Bansod to its talent management company, Real Sports.
This latest addition to an already stellar roster, which includes icons like Saina Nehwal, cricketer Veda Krishnamurthy, among others, reinforces Real Sports’ commitment to empowering outstanding athletes.
At 23, Malvika has cemented her place as one of Indian badminton’s brightest stars. Ranked World No. 34 by the Badminton World Federation (BWF), she made history this year as the first Indian to reach the Hylo Open finals and joined the elite ranks of PV Sindhu and Saina Nehwal by advancing to the quarter-finals of the Super 1000 China Open. With five international titles under her belt, Malvika represents the new generation of Indian sporting excellence.
Speaking about her partnership with Real Sports, Malvika Bansod said, “I am truly excited to join the Real Sports family at this pivotal stage of my career. With their expertise and vision, I am confident we can explore new opportunities that align with our shared goals and values. I look forward to a dynamic partnership and the chance to create impactful collaborations in the future.”
Speaking about the association, Mr. Rajan Navani, Founder and CEO, JetSynthesys, said, “At JetSynthesys, we are committed to creating meaningful opportunities for athletes who inspire the nation. Malvika’s journey is a story of talent, grit and perseverance, which is what Real Sports also stands for, in our mission to support and nurture world-class athletes from India. Our partnerships with athletes from multiple sports have demonstrated how our integrated approach can unlock new opportunities for stars, both on and off the field.”
Mr. Tarish Bhatt, Chief Business Officer, Real Sports, added, “Malvika Bansod represents the next wave of Indian badminton talent, and we are honoured to welcome her to Real Sports. Our goal is to empower athletes by providing them with opportunities that go beyond traditional partnerships, helping them create a lasting impact on the sports ecosystem. With Malvika, we see immense potential to drive meaningful engagement for both, her and her growing fan base.”
Real Sports has built a strong record of accomplishment in sports talent management by providing athletes with access to strategic brand collaborations, holistic career development, and cutting-edge digital engagement tools.
Jetsynthesys has been at the forefront of unearthing and supporting grassroots-level young sports talent in India through its various initiatives. Apart from Real Sports, which identifies and nurtures young, promising talent, it owns and manages Ratnagiri Jets, the reigning champions in the Maharashtra Premier League. Ratnagiri Jets boasts of some of India’s most exciting cricketing talent in its squad, including Azim Kazi, Nikhil Naik, Kiran Chormale among others.
Jetsynthesys is also committed to growing and nurturing esports in India with its various initiatives, including its flagship Global e-Cricket Premier League (GEPL).
JetSynthesys is a new-age digital entertainment and technology company with a global foray into three key ecosystems: (a) gaming and esports, (b) digital entertainment, and (c) wellness and livelihoods. With millions of consumers across 180 countries, JetSynthesys builds world-class products, platforms, and services in these three verticals, aiming to touch the lives of billions of consumers. Since its launch in 2014, under the leadership of Rajan Navani (Chairman & Managing Director), JetSynthesys has built a powerful ecosystem of technology, talent, content, and distribution stacks, and is committed to delivering delightful moments to all stakeholders across multiple digital worlds, aptly titled the #Jetverse. Inclusional, a part of Jet Social Impact, emphasizes the commitment to creating a safe and inclusive work environment.
Real Sports is a global sports marketing agency that specialises in talent management and sponsorship sales. One of the fastest growing sport management companies of India, Real Sports works closely with top talents across sports, sporting federations and IPs across the globe. Driven by a team of seasoned sports profession and backed by renowned investors, Real Sports specializes in building impactful partnerships between clients and brands from across category internationally and nationally and is known for its commitment to deliver par excellence.