Spoken-word collaboration celebrates the emotional bond between homes and memories
Mumbai | Taking its ongoing ‘Moments That Matter’ campaign to a deeper emotional level, Godrej Interio, a leading furniture brand from the Godrej Group, has collaborated with acclaimed storyteller and spoken-word artist Priya Malik. The partnership was unveiled during the launch of Godrej Interio’s new experiential flagship store in Vikhroli, Mumbai, spread across an impressive 22,000 square feet.
At the inauguration event, Priya Malik brought to life the essence of how living spaces shape cherished memories that stay with us over time. As part of the collaboration, Godrej Interio released a poignant spoken-word video titled “Ghar, Ghar Jaisa Hota Hai”—written and performed by Malik.
The piece beautifully captures how thoughtfully designed spaces act as emotional anchors in today’s fast-paced world—from the calm comfort of a morning coffee on the balcony to the warmth of conversations at the dining table. Through her evocative storytelling, Priya celebrates the everyday moments—both big and small—that make a house truly feel like home.
Speaking on the collaboration, Reshu Saraf, Head of Integrated Marketing and Communications, Godrej Interio, said:
“Our campaign ‘Moments That Matter’ moves beyond the idea of furniture as merely functional. It focuses on creating furniture that nurtures real connections—with oneself and with loved ones. We are delighted to have Priya Malik bring this vision to life through her poetic narrative, which beautifully captures the emotions and everyday experiences that make a home feel truly special.”
Saraf added that this partnership reflects Interio’s evolution from being just a furniture brand to becoming a destination for meaningful living, helping people create spaces where life’s most heartfelt moments unfold—whether in quiet personal rituals or shared family experiences.
The ‘Moments That Matter’ campaign continues to position Godrej Interio as a brand that designs not just for utility, but for emotion, connection, and belonging—turning houses into spaces that hold the stories of our lives.
