Category: Fashion

Lucknow: Durga Puja, one of the most celebrated festivals in India, particularly in West Bengal, is not just a religious event but a significant cultural and fashion occasion. The festival, which spans over several days, sees a delightful blend of traditional and contemporary fashion trends that reflect the rich heritage and evolving style preferences of the region. Here’s a look at how fashion during Durga Puja is shaped by culture, trends, and innovation: 1. Traditional Elegance with Sarees: The saree is the most iconic piece of attire for women during…

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Lucknow: India has the potential to become the next fashion capital, thanks to its rich cultural heritage, growing influence in global fashion, and dynamic fashion industry. While cities like Paris, Milan, New York, and London currently dominate the fashion world, India is steadily making its mark. Here’s a closer look at the factors that could propel India to fashion capital status: 1. Rich Cultural Heritage and Craftsmanship Diverse Textiles and Techniques: India is home to a wide array of textiles and artisanal techniques, from Chikankari in Lucknow to Banarasi weaving…

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Lucknow: Lucknow is gradually emerging as a fashion hotspot, driven by a confluence of its rich cultural heritage, growing infrastructure, and the increasing presence of fashion-conscious consumers. Here’s how the city is making its mark on the fashion map: 1. Cultural Influence and Handicrafts Chikankari and Zardozi: Lucknow is globally renowned for its traditional crafts like Chikankari (embroidery) and Zardozi (metal embroidery). These crafts have been revived and modernized, appealing to both local and international fashion designers who incorporate these intricate designs into contemporary clothing. Cultural Events: Festivals and cultural…

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Lucknow: India’s rural fashion scene has been experiencing a significant transformation, blending traditional elements with modern trends. This fusion is creating a unique style statement that’s capturing attention both nationally and internationally. Here’s an overview of the rural fashion trends making waves: 1. Handloom and Khadi Handwoven fabrics like khadi, chanderi, and ikat are making a strong comeback. These materials, traditionally produced in rural areas, are now being integrated into contemporary designs by fashion designers. The emphasis is on sustainability and promoting local craftsmanship. 2. Ethnic Prints and Patterns Block…

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Mumbai: India’s fashion scene has long been a vibrant tapestry of colors, patterns, and styles that reflect its rich cultural heritage. Recently, several Indian fashion icons have made a significant impact on the global stage, turning heads in the West with their unique sense of style and fashion-forward choices. Here are some of the coolest Indian fashion icons making waves internationally: 1. Priyanka Chopra Jonas Priyanka Chopra Jonas has seamlessly transitioned from Bollywood to Hollywood, becoming a global fashion icon. Her red carpet appearances, such as at the Met Gala…

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Lucknow: Lucknow Chikan is indeed a unique and exquisite fashion statement with a rich history and cultural significance. Here’s a closer look at what makes it special: Chikan, or chikankari, is a traditional embroidery style from Lucknow, Uttar Pradesh, India. The word “chikan” is believed to be derived from the Persian word “chikeen,” meaning cloth wrought with needlework. This art form is said to have been introduced by Mughal empress Noor Jahan, the wife of Emperor Jahangir, in the 17th century. Technique and Craftsmanship Chikankari involves a variety of stitches,…

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