New Delhi: The Ayush Pavilion at the India International Trade Fair (IITF) 2025 has emerged as one of the most visited attractions this year, drawing thousands of visitors with its theme “Ayush ke Saath – Swasth Bharat, Shreshth Bharat.” The Ministry of Ayush is showcasing India’s traditional healthcare systems—Ayurveda, Yoga, Naturopathy, Unani, Siddha, Sowa-Rigpa and Homoeopathy—through interactive stalls, free consultations, live demonstrations and wellness-based activities.
A standout feature is the All India Institute of Ayurveda (AIIA) stall, which is promoting Ayurveda-based nutrition through healthy snacks such as Ragi Nachos, Mudga Soup Premix and Ragi–Urad Laddoo. Experts are offering guidance on diet and immunity, along with booklets on Ayurvedic food practices.
The National Institute of Ayurveda (NIA) is highlighting Sattvic foods like Triphala Jam and Ragi Biscuits, while Rashtriya Ayurveda Vidyapeeth (RAV) is drawing large crowds with its millet quizzes and Ayurvedic food innovations.
Yoga enthusiasts are gathering at the Morarji Desai National Institute of Yoga (MDNIY) stall, where live yoga demonstrations, Y-Breaks and interactive quizzes are gaining strong participation.
Unani and Siddha systems are also receiving enthusiastic response through traditional foods, digital Mizaj assessments, free health checkups and educational sessions. The National Medicinal Plants Board is distributing medicinal saplings under the Atal Ayush Mahotsav to promote herbal awareness.
The pavilion also features a dedicated children’s zone with drawing contests, quizzes and interactive wellness games. Start-ups from the Ayush sector are showcasing innovative wellness products, reflecting the growing entrepreneurial ecosystem in traditional healthcare.
With extensive public participation, diverse exhibits and free health services, the Ayush Pavilion continues to stand out as a vibrant showcase of India’s holistic health heritage at IITF 2025.
