Noida: Apple is scheduled to open its newest retail store in Noida. This will be Apple’s second store in the Delhi-NCR region, following the launch of Apple Saket. The store will allow customers to purchase the latest Apple products and participate in free sessions like ‘Today at Apple’. It will also feature services such as the Genius Bar and personalized shopping via video calls.
Apple announced recently that it is set to open a new retail store in India. The new Apple Store in Noida will officially open on December 11 at 1 PM. This is anticipated to be Apple’s second store in the Delhi-NCR region, following the inauguration of Apple Saket in 2023. A report also suggests that Apple is planning further expansion in Mumbai, with a second store expected to be announced next year.
Apple Store Noida
The upcoming Apple Store, which will be called Apple Noida, is located in the DLF Mall of India in Sector 18, Noida. The company unveiled the store’s barricade on Friday, which features a colorful, feather-inspired design taking cues from India’s national bird, the peacock.
This marks the third official Apple Store in India to adopt a peacock-inspired launch campaign, following similar launches at Apple Hebbal in Bengaluru and Apple Koregaon Park in Pune in September.
Like Apple’s other official stores in India, Apple Noida will allow customers to purchase the full range of Apple products, including the iPhone, iPad, Mac, and Apple Watch. The product lineup will feature the company’s latest devices, such as the iPhone 17 series, Apple Watch Series 11, AirPods Pro (3rd Generation), and new iPad, iMac, and MacBook devices.

Services and Features
The tech giant’s Apple Creatives team will host free ‘Today at Apple’ sessions at the retail store, offering customers knowledge on various topics such as art, coding, music, and photography—all free of charge.
Apple Noida is also expected to include the Genius Bar. Customers will be able to schedule appointments for device updates and repairs, which will be carried out by Apple-certified technicians using genuine Apple parts.
Finally, Apple will offer the ‘Shop with a Specialist over Video’ service. This allows customers to connect with expert Apple Specialists via video call to receive personalized shopping suggestions, compare different product models, explore available purchase options, and learn more about Apple devices.
In addition to Apple Noida, the iPhone maker has strategic plans to increase its retail presence across the country. A Moneycontrol report states that Apple will open a new store in Mumbai next year as part of its aggressive retail strategy. Deirdre O’Brien, Apple’s Senior Vice President of Retail and People, reportedly confirmed this to the publication. The new location is expected to be Apple’s second store in Maharashtra, following Apple BKC.
