Lucknow. The Yogi Adityanath government has appointed Bollywood superstar Amitabh Bachchan as the brand ambassador to promote Maha Kumbh-2025 and present its divinity at the global level. While fulfilling this historic responsibility, Amitabh Bachchan will promote the cultural, religious and social glory of Maha Kumbh.
Maha Kumbh’s global identity will get a new dimension
Amitabh Bachchan expressed the divinity and grandeur of Maha Kumbh in words in one of his video messages. He described Maha Kumbh as not only a religious event. But it has also been called a symbol of India’s cultural and spiritual identity. His childhood experiences, in which he praised bathing at Triveni Sangam and the pontoon bridge. Make the historicity and personal significance of this event even more special.
Rejected in the year 2019, now happily accepted
During the 2019 Kumbh Mela, Chief Minister Yogi Adityanath (CM Yogi) had proposed Amitabh Bachchan to become the brand ambassador, but for some reason he rejected it at that time. This time he is fully prepared for Mahakumbh 2025. A video message of his is going viral on social media. In which he has described the glory of Mahakumbh and called it a “confluence of devotion, faith and humanity”.
Mahakumbh Mela, which has been recognized by UNESCO as an intangible cultural heritage of humanity. It attracts millions of devotees every 12 years. The event is a symbol of religious and cultural diversity as well as a unique confluence of humanity. With the joining of Amitabh Bachchan, the global identity of Mahakumbh will be further strengthened.
CM Yogi expressed happiness
Chief Minister Yogi Adityanath (CM Yogi Adityanath) expressed happiness over making Amitabh Bachchan the brand ambassador. He said that his popularity and credibility will take the Maha Kumbh to new heights at the global level. Preparations are going on in full swing to make Maha Kumbh 2025 a historic and memorable event. Amitabh Bachchan’s joining will definitely make this event more grand.