Day: February 7, 2026

In the Age of AI, Clarity Wins: Rethinking How Marketing Really Works

Arijit Bose

Shivam Srivastava Lucknow: For years, marketing has functioned as a set of disconnected parts. Strategy, creative, media, and technology operated in silos, rarely aligned toward a single objective. This model survived when markets were slower and more forgiving. Today, it no longer works. Modern marketing is not suffering from a lack of execution. In fact, execution is abundant. AI has dramatically increased speed and scale, making rapid output accessible to almost everyone. Yet instead of clarity, brands feel noisier and more fragmented than ever. The issue is not speed—it is…

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LMA Is a Living Institution, Not Just an Association : AK Mathur

Arijit Bose

Lucknow: As the Lucknow Management Association (LMA) celebrates its golden jubilee, the milestone marks far more than the passage of time—it reflects five decades of sustained commitment to management excellence, institution building and public purpose. Founded in 1976 as a local chapter of the All India Management Association (AIMA), LMA began with a focused mission to strengthen management education and professional capacity in Uttar Pradesh. Over the years, it has steadily evolved into one of India’s most respected and award-winning management associations, earning national recognition for its depth, consistency and…

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Age Is Just a Number: Dr. Anil Rastogi on Passion, Performance and Purpose

Arijit Bose

Lucknow: Dr. Anil Rastogi—also known as Dr. Anil Kumar Rastogi—is a rare blend of intellect and imagination. A retired senior scientist from the Central Drug Research Institute (CDRI), Lucknow, and an iconic figure in Indian theatre and cinema, he was conferred the Padma Shri in 2026 for his extraordinary contribution to theatre, films, and cultural arts. At over eight decades of life, Dr. Rastogi continues to perform, inspire, and redefine what it means to live passionately. Dr. Anil Rastogi’s life stands as a powerful reminder that creativity and intellect can…

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Art Competition on ‘Swachh Bharat–Swasth Bharat’ Held at Bal Sangrahalaya

Arijit Bose

Lucknow: In the memory of Shraddhey Chandra Bhanu Gupta, former Chief Minister of Uttar Pradesh and founder of Bal Sangrahalaya, an art competition on the theme “Swachh Bharat–Swasth Bharat” was organised at Bal Sangrahalaya, Lucknow,. The competition was held from 11:00 am onwards for children in the age groups of 5–8 years, 9–11 years, and 12–14 years. Around 421 children from 17 schools of Lucknow district participated enthusiastically in the event. The programme was inaugurated by Ratnesh Gupta, Vice President of the Motilal Memorial Society and Secretary of Bal Sangrahalaya,…

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Comparative Analysis of Scientific Traditions

Arijit Bose

We will now explore the comparative analysis of scientific traditions and the  exchange of scientific knowledge between civilizations, particularly between the Western world and India. We will examine how both Indian and Greco-European traditions approached science, and how this influenced their astronomical, mathematical, and physical inquiries. Throughout history, civilizations have exchanged knowledge in astronomy, mathematics, and medicine. Indian scholars, renowned for their pragmatic approach to science, shared insights with their counterparts in Greece, the Islamic world, and later Europe,  significantly influencing the scientific traditions in both India and the West.…

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High Stakes, Empty Stadiums: Pakistan’s Withdrawal Rocks World Cup

Arijit Bose

By Navneet Bansal from Patiala Islamabad: The India vs. Pakistan clash has long been the marquee fixture of any World Cup, drawing massive global viewership, advertising revenue, and sponsorship value. Scheduled for February 15, 2026, in the ICC T20 World Cup, this year’s encounter is now mired in controversy as Pakistan has announced its withdrawal, effectively boycotting the match. The ramifications of this decision are far-reaching—for Pakistan, the ICC, the BCCI, and cricket fans worldwide. Financially, the Pakistan Cricket Board (PCB) stands to lose heavily. Currently, Pakistan receives approximately $34.5…

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Because Seniors Matter: Project Ummeed’s Compassion-First Healthcare Model

Arijit Bose

As India’s population steadily ages, the need for sensitive, affordable, and comprehensive geriatric healthcare has never been more urgent. In Lucknow, Sanjivini Super Speciality Hospital has quietly but consistently responded to this challenge through Project Ummeed—a thoughtfully designed initiative that caters specifically to patients aged 65 years and above, offering them dignity, care, and financial relief at a time when medical needs often rise but resources may not. Project Ummeed is not merely a discounted treatment scheme; it is a holistic geriatric care model. The initiative focuses on reducing the…

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